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High-Profit Business Practices That Put More Money in Your Pocket

 with Rogene Baxter, RN, MA, CMC
Rogene BaxterHaving a successful speaking/training/consulting business takes careful focus on consistent practices that can make or break your profitability. You’ve heard about spending time ON the business, not just IN the business — but what fun is that when you’d rather be speaking? Talented presenters have gone broke because they didn’t know how to squeeze the most profit from each engagement. If you don’t know how to do this you might be one of them.
Rogene has had a highly successful practice for nearly three decades. Clients flock to her for six-figure engagements. She’s figured out the small business practices that pay off big and keep her and a bevy of subcontractors thriving.
You will learn:

  • why to start with a business mind-set
  • how to develop formulas to more accurately determine fees in proposals so you are not underpricing your services
  • what key components to include in a contract to ensure your IP is protected
  • how to make sure you are paid on time and ramifications if you are not
  • how to you make sure you’re paid regularly for more than one-time engagements
  • ways to assure you are making what you think you are
  • what you should know about using subcontractors to extend your impact and business

Register or order the CD or MP3 recording
Date: Thursday, June 26
Time: 7:00 pm Eastern, 6 pm Central, 5 pm Mountain, 4 pm Pacific
Length: 60 minutes
Cost: $25

Special Limited-Time Offer:
If you want more information on ways to run your business more profitably, we’re offering a special discount — only $10 each (while quantities last) — on the audiotapes (note: not CDs or MP3s) of two earlier programs to complement Rogene’s program:

  • “Don’t Grow Your Career — Build a Business” with Rita Risser, JD, CSP
  • “Profitable Proposals For Contracts Beyond One-Time Events” with Warren Evans, CSP
  • “Make More Money By Doing Less: How to Leverage One Engagement into Profitable Results for Your Clients and Your Bottom Line” with Lorna Riley, CSP

With your order of Rogene’s teleseminar, CD or MP3, at checkout you will be offered these tapes and transcripts at a special discounted price of $10/each. This offer expires July 15.

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Make a point

 

Ed Sykes celebrated International Make a Point Day! and made his points very succinctly.  Very useful!

Have you ever been in a meeting where the presentation when on and on. Have you ever asked yourself, “What’s the point to this presentation?”
Here are five public speaking secrets that will keep your message on point:

Read his secrets here…

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Add Oomph to Your Stories by Bringing the Characters Alive

June 10


with Jon Schwartz, a.k.a. Vinny Verelli
Jon SchwartzYou tell stories in your presentations about your stern father, wise grandmother, bawdy aunt or clueless ex-boss. But what if you illustrated the character of their personality through your voice tone, accent, facial expression and/or body language? It would make your presentation much more powerful and the point of the story more memorable.
If you don’t incorporate memorable characters into your stories, you’re missing an opportunity to make a stronger impact on your audience. The more you can do to bring your stories to life the better chance you have of making a difference.
Jon is a master at characterization. His most memorable character is Vinny Verelli, The Goomba Guru of Negativity Management(R). Why does Vinny stand out? For one thing, he’s quite a character, literally one of dozens created by Jon.
You will learn:

  • simple tools that you can start using immediately, to add a new dimension to your presentations
  • tips on how to do accents and dialects
  • why less is more and the importance of doing nothing
  • how to explore character development on your own with tools and resources to help you
  • how to avoid common performance pitfalls

Register or order the CD or MP3 recording
Date: Tuesday, June 10
Time: 7:00 pm Eastern, 6 pm Central, 5 pm Mountain, 4 pm Pacific
Length: 60 minutes
Cost: $25

Special Limited-Time Offer:
If you want more information on ways to add different dimensions to your presentations, we’re offering a special discount — only $10 each (while quantities last) — on the audiotapes (note: not CDs or MP3s) of two earlier programs to complement Jon’s program:

  • “Breakthrough Customization Techniques: 85 Ways to Modify Your Presentation to Your Client’s Needs” with Rebecca Morgan, CSP, CMC
  • “Facilitating for Profit: Building Client Value with Facilitation” with Charlie Hawkins, MBA

With your order of Jon’s teleseminar, CD or MP3, at checkout you will be offered these tapes and transcripts at a special discounted price of $10/each. This offer expires June 30.

FIZZ 101: How to Turn Cocktail Napkin Ideas into great products

Wednesday, April 30with Steve Spangler, CSP
Steve SpanglerYou need products that fizz, bubble and erupt into a new revenue stream and enhanced media coverage. Steve will teach you how to create products that will have your audiences buzzing with excitement — and producers scrambling to book you. Every speaker has product ideas, but even the best ideas don’t jump off the cocktail napkin and sell themselves. Steve will show you his secrets for creating products that produce multiple income streams.

Steve’s innovative products have earned him a regular slot on the TV talk show “Ellen.” He’ll share some of the lessons he’s learned on how to parlay your creative products and information into repeat media exposure. In fact, your unusual products will garner you even more exposure. So even if you sell soft-skill programs, you can use some of Steve’s ideas to augment information products.Take home a few of these secrets…

  • How to turn simple ideas into great products without spending a fortune
  • Uncover the secrets to non-traditional product development, cost-effective packaging and viral marketing ideas that are guaranteed to improve your bottom line
  • Learn proven techniques for turning creative ideas into products that sell from start to finish in less than 30 days
  • Explore the science of product packaging on a shoestring budget
  • Learn how to create a product that teaches your audience how to do something amazing… and help you sell more product!
  • Unleash your creativity to create products that beyond the typical selection of books and DVDs
  • How to source trustworthy, cost-effective manufacturers
  • Hear a few of Steve’s best selling product ideas that will get your creative juices flowing
  • Media etiquette to encourage repeat appearances.

Steve Spangler understands something about creating products that fizz, bubble and erupt into huge sales. His now famous Mentos and Diet Coke geyser experiment became an overnight Internet sensation and landed him an entire line of mass-market products. His Denver-based catalog and online business specializes in the sales and development of educational toys and teaching tools. His print catalog contains more than 650 products and is mailed to over a half a million teachers and parents each year, and his online store draws nearly 4,000 unique visitors every day. When he’s not on the platform, you’ll find Steve in his product lab in Denver creating products for retailers such as Toys ’R’ Us, the Discovery Channel Store and Target. What drives his growing retail business? Speaking!
Register or order the CD or MP3 recording

Special Limited-Time Offer:If you want more information on uncommon ways to get bookings, we’re offering a special discount — only $10 each (while quantities last) — on the audiotapes (note: not CDs or MP3s) of two earlier programs to complement Steve’s program:

  • “Itch Your Niche to Make More Money” with Susan Friedmann, CSP
  • “How to Get a Million Dollars Worth of Free Television Coverage” with Dian Thomas

With your order of Steve’s teleseminar, CD or MP3, at checkout you will be offered these tapes and transcripts at a special discounted price of $10/each. This offer expires May 15.